Fashion
It's all a story !
My goal is to bring your customer within your brand's world, whatever your product, from the city to the sea or to the mountains. Your customers need to share your values in order to identify themselves and integrate them.
Columbia Sportswear, Millet, Scott and also All for One, No Fishing trust me for reflecting a specific image of their products.
All for One, march 2020
Here's a great story to tell, when long-time friends join forces to achieve a common dream: to launch a streetwear brand. More than a year of work in search of raw materials, design, suppliers when the marketing phase and therefore ... communication occurs. The specifications are clear: "Offer an eco-responsible lifestyle that conveys values that protect the environment, while creating visual emotion through creations of character. All For One, a brand name that reflects the will of founders to offer models of street couture hoodies for everyone. " Here are the messages the brand wants to get across for its launch, marking its history from the start with a strong emotional imprint.
Urban lakeside
Industrial
Botanical gardens Geneva
Teenagers
At Harley's
Packshots
Millet, Scott, Annecy lake tourist office & the Annecy alpine guides office, june 2019
When the Annecy Lake Tourist Office and its partners booked me for a photo shoot, it inevitably was a great pleasure to play at home. I had two days to meet their project's complete specifications, the challenge relying in the number of protagonists. Both Millet and Scott products were to be put on the front of the scene as well as the Annecy Guides's activities and last but not least present the dream scenery of the Annecy lake.
Visuels
No Fishing & Bloom, march 2019
This is the story of a beautiful encounter, the meeting of an entrepreneur at the service of solidarity causes and of a photographer. Laurence Dalifard, with No Fishing, is involved in fighting against overfishing by supporting the Bloom association through the sale of solidarity jewelry. The result came through a family cast, a shoot on the port of Cassis and aboard a trawler in l'Estaque for a reflection that is important to work on. I leave it for you to judge.
Winter collection
Columbia Sportswear, April 2018
After 3 years of collaboration with Columbia Sportswear, I shot their summer and winter 2018-2019 collections in Annecy and La Plagne. A magnificent experience which has turned out into a real success if we believe the various actions carried out using the shots: social netrworks, web, ebusiness, decoration for distributors sales meetings, advertising in magazines ...
Columbia 2018
Winter collection
Summer collection
Imagery
